Develop an effective marketing plan for your cannabis business. Learn strategies and tactics to reach your target audience and grow your brand successfully.
AlphaRoot Team
Marketing
How safe is your canna-business? Cannabis insurance can address health and safety considerations in your company — but are you looking at this topic through a risk...
AlphaRoot Team
Marketing
Cannabis has existed “under the table” for decades — but the world is changing fast. As cannabis insurance experts, here’s how legitimizing cannabis looks from our point...
AlphaRoot Team
Marketing
Section 280E isn’t anything new — but as cannabis status changes in various states, the impact of this regulation has also shifted. Our friends at Würk fill...
AlphaRoot Team
Marketing
The Paychex exit was shocking, especially after providing several payroll and HR services to the cannabis industry for roughly 4 years. Here’s what we know.
AlphaRoot Team
Marketing
Let’s discuss the “Why Buy Legal New York” Campaign to understand its purpose, and how it benefits the cannabis industry, from consumer to company.
AlphaRoot Team
Marketing
Cannabis layoffs have increased lately, from small cultivators to massive MSOs, calling leaders to navigate with lean operations and lots of positivity. Here’s what to expect in...
AlphaRoot Team
Marketing
Women in cannabis have been instrumental in spurring the industry forward. Let’s celebrate their victories (which are ours, too) and discuss why so few of them stick...
AlphaRoot Team
Marketing
Cannabis industry competition is heating up with Missouri vs. Illinois vibes in the air. We take an inside look at what’s really going on between these neighboring...
AlphaRoot Team
Marketing
Keeping up with industry news is a must for cannabis business owners especially with how fast the industry develops. So, we’ve rounded up the best cannabis blogs...
AlphaRoot Team
Marketing